How to Align Sales & Marketing Teams for Bigger Profits

Are your sales and marketing teams actually working together—or just pointing fingers?

In this episode of Sales Is Not a Dirty Word, I break down why sales and marketing misalignment is costing businesses serious money and how you can fix it. Whether you're leading a sales team or a solopreneur working with a marketing agency, ensuring these two areas are in sync can dramatically increase conversions.

Having managed multiple sales teams and marketing efforts, I’ve seen firsthand how small shifts in communication can lead to massive improvements in results. I’ll walk you through how to align sales insights with marketing strategies so both teams (or just you) work smarter, not harder.

In this episode, you’ll learn:

✅ Why sales and marketing teams often clash—and how to get them on the same page
✅ The key questions sales should answer for marketing (and vice versa)
✅ How to create content that attracts the right prospects and pre-qualifies them
✅ The simple meeting strategy that helps teams uncover huge revenue opportunities
✅ How prioritizing feedback can prevent wasted time and effort

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