Thursday May 22, 2025

How to Sell the Sizzle, Not the Steak

Are your proposals making people excited to buy - or just confusing the hell out of them?

In this solo episode of Sales Is Not a Dirty Word, Aleasha dives into one of the biggest mistakes service providers make in sales: focusing too much on what they do (aka the steak) instead of the transformation their clients want (aka the sizzle 🔥).

Whether you're a marketing pro, coach, consultant, or service-based business owner, this episode will increase your sales. Aleasha shows you how to effectively connect the dots between your deliverables and the results your clients are actually craving.

You’ll discover:
✅ Why deliverables don’t sell - and what to focus on instead
âś… Real-life examples of how to reframe your offer so people get it instantly
âś… How to make your proposals irresistible without overpromising
✅ The sneaky mistake that’s causing potential clients to ghost you
✅ The mindset shift that turns “meh” marketing into booked out biz

👉 Want to turn “I don’t understand what exactly you do” into “How do I work with you?” Hit play, then like, share, and subscribe to Sales Is Not a Dirty Word for more unfiltered sales wisdom. 

And if you're ready to connect the dots in your own offer? Aleasha’s your girl.

#SellTheSizzle #SalesWithoutSleaze #BlackSheepSales #ServiceBusinessSuccess #AuthenticSales #SalesStrategyThatWorks #ClientConversion #SalesTips

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