Sales is NOT a Dirty Word

Are you a DFY service provider who wants to convert over 50% of your sales conversations without acting like a douchebag? Then this is for you. In this value packed podcast, creator of the Black Sheep Sales Method™, Aleasha Bahr, brings her signature humor and ”keeping it real” sass to deliver a powerful blend of actionable solo sales episodes and expert interviews. In her solo episodes, she shares easy-to-implement sales strategy that will catapult your sales without pressure, pitching or pretending to be someone else. In her expert interviews, she carefully curates only the most bad ass black sheep guests to share their refreshing, unconventional approaches to all things business, mindset and life. Aleasha and her clients regularly convert 80% of their calls and show you how to do the same with the Black Sheep Sales Method™ - ”Because if it’s a fit, it’s a fact and there’s no selling involved.”

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Episodes

Thursday Aug 21, 2025

A pitch deck can be your strongest sales tool or your biggest sales killer.
The difference comes down to strategy. Although there is a pitch deck - it’s essential to ask strategic questions - not just “make sense?”, “sound good” or “have any questions”?
Because deep, strategic questions are how you build important trust and gather necessary information to closing the deal. 
In this episode of Sales is NOT a Dirty Word, I break down the steps to creating a pitch deck that actually converts, including: ✔ The top 3 pitch deck mistakes that cost you sales ✔ How to build a slide sequence that keeps prospects leaning in ✔ Why most follow-ups fail and how to fix yours ✔ The secret to making a sales presentation interactive ✔ A proven way to position features without losing attention
If you want your pitch deck to finally drive conversions instead of crickets, this episode is the blueprint.
#SalesIsNotADirtyWord #PitchDeckTips #SalesPresentation #SalesStrategy #CloseMoreDeals #SalesProcessFix #AuthenticSelling #BlackSheepSales#EntrepreneurSales #SalesCoaching #ServiceProviderSales #SalesWithoutPressure #PresentationSkills #SalesTraining #SalesLeadership

Thursday Aug 14, 2025

Money talk can feel like stepping into a dark room barefoot… you never know what you’re about to step on.
In this episode of Sales is NOT a Dirty Word, I sit down with Melissa Leon, a finance pro who has seen the real story behind hundreds of business and personal bank accounts. 
Spoiler: nobody has it all together, no matter how it looks from the outside.
We cover: ✔ Why your business and personal finances are more connected than you think ✔ The most common “money closet” skeletons business owners hide (you’re not alone!) ✔ Why credit cards can quietly drain your future ✔ The truth about “good” vs “bad” debt ✔ The one shift that can help you feel empowered by your numbers instead of avoid them
If you’ve ever felt shame about your bank balance or avoided looking at your statements because you didn’t want to “face it,” this conversation will make you feel seen, understood, and ready to take control.
Your finances don’t have to be perfect to be powerful. Listen now and start making money decisions that actually serve you.
#SalesIsNotADirtyWord #MoneyMindset #SmallBusinessFinance #EntrepreneurMoneyTips #MoneyManagement #DebtFreeJourney #BusinessFinances #FinancialClarity #WomenInBusiness #AuthenticSelling #BlackSheepSales #ServiceProviderSuccess #FinanceTipsForEntrepreneurs #MoneyConfidence #OvercomingDebt #CashFlowTips #MoneyShame #FinancialEmpowerment

Thursday Aug 07, 2025

You hired a sales team so you could focus on growing the business, not spend hours training, managing and baby sitting them. 
But if your team isn’t performing as well as you, the problem might not be them — it’s often  how they’re being set up.
In this episode of Sales is NOT a Dirty Word, I walk you through how to create a sales system that sets your team up for success — and why hustle culture is the fastest way to lose both money and people.
You’ll hear: ✔ Why most sales teams experience high churn - and how to eliminate that ✔ The “no system” trap that leads to lost sales ✔ How to set up every rep to be a top performer ✔ The real cost of flat-rate commission (and what to do instead) ✔ How to build a team culture that delivers results and loyalty
If you’ve been feeling stuck because your team isn’t closing like you do, this episode will show you the biggest levers to pull for fast, lasting change.
 
Ready for a sales team that actually closes like you — without you taking over a full time job to micromanage them? Book a Black Sheep Sales Audit at https://calendly.com/aleasha/salesteam-levelup  and get a sales system that finally converts even BETTER than you! 
 
#SalesIsNotADirtyWord #SalesTeamLeadership #SalesStrategy #SalesManagementTips #SalesTeamSuccess #SalesWithoutMicromanaging #MotivateYourTeam #AuthenticSelling #BlackSheepSales #ServiceProviderSales #SalesLeadership #SalesProcessFix

Thursday Jul 31, 2025

Ever wondered when is the right time to invest in paid advertising - or if it even makes sense for your business? 
And with AI shaking up search engines, is it getting harder to stand out?
In this episode of Sales Is Not a Dirty Word, I sit down with John Horn, CEO of StubGroup, a marketing agency specializing in paid ads. 
John shares the smartest ways to use paid advertising, how to test your offers before scaling, and what AI’s takeover of search means for businesses.
We break down when and how to run paid ads effectively, what budget you really need, and whether AI-generated search results will impact ad costs. 
Plus, we dive into the future of digital marketing, including why authenticity is more important than ever in a world flooded with automation.
In this episode, you’ll learn:
When to start running paid ads and how to test offers effectively.
The right benchmarks and runway for paid ad spend to work.
How AI-generated search results are changing the game for organic AND paid search.
How businesses can still stand out by focusing on real human connection through their ads.
👉 Want to run paid ads the smart way? Check out StubGroup.com for more insights from John!
#DigitalMarketing #PaidAdvertising #AIinMarketing #EntrepreneurSuccess #SalesWithoutSleaze #BusinessGrowth #AIandSEO #AuthenticityInMarketing #ScalingWithAds #MarketingTrends

Thursday Jul 24, 2025

Everything felt right.
The call flowed. You were in sync. You leave the call feeling good. They smiled. You vibed.
You follow up with your proposal and... crickets.
 
Let’s talk about it.
 
In this solo episode of Sales is NOT a Dirty Word, Aleasha breaks down the real reason promising sales calls end in ghosting. And it’s probably NOT what you think.
 
This isn’t about needing a slicker pitch or chasing harder.
It’s about trust. Clarity. And what happens when we mistake good vibes for green lights.
 
You’ll learn:
👉 What “rapport traps” are and how to stop falling into them
👉 The real reason prospects ghost you (hint: it’s not personal)
👉 Why building trust isn’t the same as being liked
👉 What to do when someone seems warm but disappears
👉 A simple shift that helped one client close $170K in recurring revenue
 
This isn’t about chasing harder. It’s about selling smarter.
Hit play and find out where the breakdown is happening, so you can stop guessing and start closing.
 
Instead of crossing your fingers after a sales call, book a Black Sheep Sales Audit here and find out exactly how to fix what’s not working in your process: https://calendly.com/aleasha/sales-level-up?month=2025-07 
 
#SalesIsNotADirtyWord #SalesStrategy #AuthenticSelling #WhyTheyGhosted #SalesTipsThatWork #HighTicketSales #ClientObjections #SalesProcessFix #TrustBeforePitch #ServiceProviderSales #ConsultativeSelling #SalesPodcast 

Thursday Jul 17, 2025

Tired of the same dated sales strategy? This podcast episode will blow your mind.
In this episode of Sales Is Not a Dirty Word, I sit down with Dale Dupree, aka The Copier Warrior and founder of The Sales Rebellion, to talk about how embracing your uniqueness, building real relationships, and leading with creativity can transform your sales game. 
Dale shares his wild journey from being in a touring band to becoming a sales icon, and how he used unconventional tactics to dominate one of the toughest industries.
You’ll learn: ✔️ Why playing by the sales rulebook keeps you stuck - and what to do instead✔️ How being unforgettable opens more doors than any cold script ever could✔️ The hidden power of empathy and relationship-driven selling✔️ How to use creativity to turn skeptical prospects into raving fans✔️ Why selling like a ‘black sheep’ isn’t risky - it’s the only way to win in today’s market
👉 Want to start beating out the competition and making more sales than ever? Subscribe to Sales Is Not a Dirty Word and book your Black Sheep Sales Audit at https://calendly.com/aleasha/sales-level-up now! 
#SalesRebellion #AuthenticSelling #StandOutToSell #SalesSuccess #EntrepreneurGrowth #CloseMoreDeals #CreativeSales #RebelSelling #SalesCoach #SalesTips

Thursday Jul 10, 2025

If your sales strategy feels like putting on someone else’s pants that don’t fit you... that’s an important sign to pay attention to. 
You don’t need to become a sales bro to sell like a pro. 
 
Instead, you will naturally become a pro when you have a process that fits YOU. 
In this episode of Sales is Not a Dirty Word, I’m breaking down why one-size-fits-all sales advice makes service providers lose sales. 
 
Listen in to discover: 
✔ How to tell the difference between fear and misalignment in sales
✔ Why copying someone else’s strategy doesn’t work the same
✔ Creating a sales strategy that fits your personality 
✔ How to make sales predictable instead of random and exhaustingTurn this scroll into a breakthrough. Hit play and let’s get into it. 👉 Ready to stop cringing on your sales calls? Book your Black Sheep Sales Audit at  https://calendly.com/aleasha/sales-level-up
#SalesIsNotADirtyWord #SalesWithHeart #BlackSheepSales #AuthenticSales #HumanFirstSelling #NoMoreScripts #SalesConfidence #AlignedSalesStrategy #SellingWithoutStress #RealTalkSelling

Thursday Jul 03, 2025

Do you feel like you’re constantly adding more to your business - more offers, more tasks, more complexity - and still not growing the way you want? 
What if scaling wasn’t about doing more, and actually about doing LESS?
In this episode of Sales Is Not a Dirty Word, I sit down with Jessica Miller, a business growth strategist who helps entrepreneurs double their revenue without adding extra workstreams or stress. Jessica shares how having a Hell Yes Offer - a single, binge-worthy offer that sells itself 0 can be the key to simplifying your business while making more money.
In This Episode, You’ll Learn:
✔️ Why most entrepreneurs are wasting time on unnecessary complexity - and how to stop ✔️ How a Hell Yes Offer attracts clients effortlessly - no chasing required✔️ The simple tweaks that can unlock hidden money in your business✔️ Why removing things (not adding them) can skyrocket your profits✔️ How to optimize what’s already working instead of constantly reinventing
👉 Want to scale without burnout? Subscribe to Sales Is Not a Dirty Word and visit JessicaMillerCoaching.com to learn how to create a Hell Yes Offer that fuels your business growth - without the overwhelm.
#BusinessGrowth #SalesWithoutSleaze #HellYesOffer #SmartScaling #EntrepreneurMindset #HighConversionSales #BusinessSuccess #SimplifyToScale #LessWorkMoreProfit #WorkSmarterNotHarder #SalesStrategy #OnlineBusinessGrowth #ScalableBusiness #SalesCoach

Thursday Jun 26, 2025

If you’re alive and breathing, you probably haven’t been able to escape all the conversation about AI taking over the world. 
There have been some crazy predictions - including that AI will replace sales people. 
After 15+ years of experience in the sales space as well as many clients using AI in the sales space right now, I’ve got a lot to say on this topic. 
Listen in to Discover: 
Why AI-generated content and outreach feels so cringey
The few places AI actually does help in sales without wrecking trust
What it REALLY takes to close $25k to $1M deals (hint: it’s not ChatGPT)
A cold outreach strategy so creative, AI would short-circuit trying to replicate it
What AI can support in sales and what it simply can’t fake
If you’re concerned AI could take your job or you’re considering firing all your salespeople and using AI instead - please listen to this episode first! #SalesIsNotADirtyWord #KeepSalesHuman #RealTalkSelling #HighTicketSalesTips #SalesWithoutTheSleaze #SalesConversationsThatConvert #SmartSalesMoves

Friday Jun 20, 2025

Are your marketing and sales strategies truly resonating with your audience - or are you unknowingly repelling potential clients?
In this episode of Sales Is Not a Dirty Word, I sit down with Sam Pepin, CEO and co-founder of Corecentrica, a cutting-edge neuromarketing firm revolutionizing audience engagement and sales conversion. 
Sam shares how understanding the neuroscience behind decision-making can transform the way you approach sales, marketing, and client relationships.
With a background in business development, marketing, and brand strategy, Sam has worked with major brands like Sony, American Express, and Acer. Now, he’s bringing his expertise to service-based businesses, showing them how to craft messages that speak directly to their ideal clients’ decision-making styles.
In this episode, you’ll learn: ✅ The hidden psychological triggers that drive buying decisions - and how to use them ethically. ✅ Why your ideal clients’ decision-making style matters more than you think - and how to adjust your approach for higher conversions. ✅ How to leverage neuromarketing principles to attract, engage, and retain your best clients. ✅ The biggest mistakes businesses make when trying to connect with their audience - and how to fix them. ✅ How AI and machine learning are transforming personalized marketing outreach.
Interested in using neuroscience in your sales and marketing? Connect with Sam Pepin: 🔹 Website: corecentrica.com 🔹 Email: sam@corecentrica.com 🔹 LinkedIn: Sam Pepin 🔹 Podcast: The Meaningful Podcast

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