Sales is NOT a Dirty Word

The Most Fun Lead Gen Strategy You Haven’t Heard Of

Lead generation - especially for those high-ticket, high-quality, high-paying, long-term clients can feel impossible sometimes. 
Cold calling is the worst, the attraction marketing game takes forever and not everyone has a budget for paid advertising - especially in those earlier years.
Luis D. Carnejo found himself in the same position when he opened his content marketing agency with his brother. 
After COVID, they found themselves in a devastating position with 60 days of financial runway before they had to start applying for jobs. 
Luckily, just in time, they by chance landed on the lead generation strategy that turned out to generate $600,000 in 4 years without cold calling a soul. 
He breaks it down in detail for us in this latest episode. 
Listen in to discover how to:
Use a podcast to create incredible content and clients at the same time - the ultimate win/win
Build long-term relationships that bring in 4x the clients, exposure, and success 
Create an unforgettable experience for both your podcast guests and listeners 
Make lead generation the most fun you have in your business (seriously!)
The gross bait-and-switch way people sometimes use podcasting to get clients - and how to avoid giving your guests this e
Reach out to Luis on social media at @luisdacreates to join the waitlist for the upcoming group workshop on creating a podcast that inspires and brings in clients. 
The workshop is expected to happen within the next four weeks and is a great opportunity to simplify predictable lead generation for your business. 

Scaling Your Business with a Sales Team

Are you finally ready to scale your business with a salesperson? 
After building 4 teams over 4 years and taking them from $30k/month to $300k/month - there’s a lot I’ve learned from that process. 
Without a doubt, it’s THE fastest way to grow your revenue and get back time…if it’s done right.
This episode will cover the most crucial elements that - if done wrong - can create years of pain for an owner trying to scale their business with a salesperson. 
Listen in to discover how to:
Set your salesperson up to close from day 1 - instead of painfully “learning on the leads” and losing them. 
Create compensation, goals and expectations that are a powerful win/win for you both
Get buy-in from the start that sets your salesperson’s motivation on fire for quick wins  
Train them to be an even better version of you who converts more
Sales is not a one-size-fits-all. Somebody acting exactly like you is not going to bring clients in the same as if they could be themselves and represent you authentically. - Aleasha Bahr
Thinking about scaling your business with a salesperson? calendly.com/aleasha/sales-level-up 

Break the Business Rules for Ultimate Sales Success

Does it feel like business is so much harder than it should be? That you know what you want, but you don’t know how to get there so you’re settling? 
 
This episode is going to bring you a ton of clarity. 
 
Business growth coach, Erin Marcus, has a unique combination of MBA, corporate, and life experience that allows her to laser identify the BS most business owners are buying into that makes everything feel harder than it should. 
 
More importantly, she shares what to focus on instead which will make it all easier. Of course, what works will be specific to you so this is not about one or two tactics. This is about getting laser clear on YOU, something that scares a lot of people but the reward is so worth it. 
 
Without being radically honest about what you want, what you like, and what you don’t like - you risk ending up with a business you don’t like.
In this episode, you will be able to:
Discover how to dig deep into self-awareness to create the business and life you REALLY want - instead of the one you’re settling for
Uncover what makes you more susceptible to bad strategies and how to avoid them in your business 
Determine whether your current issues are business-related or marketing-related (usually it’s NOT marketing although everyone mistakenly thinks it is!)
Understand the neuroscience dragging you down and how to successfully get around it
Plan for the future instead of planning for the now (which is ultimately not what you want!)
If what Erin said in this episode resonates with you, please check out all her resources at www.conqueryourbusiness.com and her podcast “Ready Yet.” 

Generate More Revenue by Saying No to More Clients

Are you interested in higher quality leads and less nightmare clients? Then this episode is for you. 
You’ve definitely heard all about how you need to niche down and the “riches are in the niches” - which is true. 
Not enough people realize that you can make that attraction strategy even more powerful by layering on the philosophy “the more you repel, the more you sell.”
Purposefully repelling certain clients isn't about negative exclusion but rather about empowered selection. 
When you’re equally clear about who is not a fit and who is a fit - you’ll see a decrease of unqualified prospects and an increase in ideal client calls, revenue and time in your day. 
Listen in to discover:  
The powerful way to increase your ideal client’s attraction to you 
How to identify who is NOT a fit to work with you (beyond money and “not coachable” criteria)
The kind, respectful way to repel the wrong people that makes the right people even MORE likely to say “yes” to working with you 
Build trust and transparency as a pattern interrupt and become an ideal client magnet as a result
To improve your audience targeting and attract more of your ideal client, faster - book your call here: https://calendly.com/aleasha/sales-level-up 

From Corporate Zombie to Legacy Leaver: Crafting a Business with Heart

Have you ever wanted to start a business but, honestly, had no idea what to start?
You don’t need big ideas and I wouldn’t recommend affiliate marketing or an Amazon Store (if you’ve heard of those get rich quick schemes.) 
You can actually just start with a person you really enjoy working with and build from there. It’s much easier and has a much higher rate of success. 
Serial entrepreneur, Stuart Morris, has created a methodology that greatly deviates from the conventional approach and makes so much more sense.
He was very generous in breaking it down for us with actionable insights and steps in this latest episode! 
Listen in to discover: 
The secrets to creating sustainable and thriving businesses that can weather any storm.
How to put your customers at the heart of your business for unprecedented growth and loyalty.
The art of balancing your core values with financial success, creating a business that's both impactful and profitable.
How to create a legacy-driven business that succeeds faster - even if it’s your first 
If you want to find out more about Stuart’s methodology and innovative entrepreneurship course, please go here: https://www.oneinamillion.life/sign-up

How to Do Cold Outreach Right

Have you heard that sales is a numbers game? 
It is - if you treat people like numbers. That’s the ineffective way most people do cold outreach and the reason why everyone dreads it. 
However, if you do cold outreach well - you’ll get a surprisingly positive response with very little effort. 
It’s all about being intentional which is what I cover in this week’s episode with live examples.
Listen in to discover: 
Identifying whether you need quantity or quality in your lead gen.
Pre-research that creates positive response from cold outreach. 
Including storytelling to make your cold pitch stand out.  
Empathy as a crucial (and often forgotten) element of effective cold outreach.
How to effectively follow up in your cold outreach without saying the same thing repeatedly like “just checking in”, for example. 

Highly profitable, lead generating virtual events

The age old question - how do I get high quality leads coming in predictably?
In this episode, Jennie Wright, creator of the list injection method shares her method for bringing in enough high quality leads for an entire YEAR - with one, high optimized online event.
In this episode, you will discover: 
The virtual summit approach to building your email list with high quality leads who convert into customers
Using a powerful central point to design an effective virtual summit strategy that results in sales
How to avoid common virtual summit pitfalls like misaligned topics and/or entitled speakers 
Leveraging deep relationships to build massive attendance, long term leads and sales 
If you like the sound of one virtual event creating a year’s worth of leads - check out Jennie Wright here: 
https://www.instagram.com/jennielwright/ 
https://www.facebook.com/jennie.wright.50

Unexpected Subconscious Ways People Sabotage Their Sales

Is there a lack of excitement from prospects - or moving forward - in your sales conversations? 
A lot of time this is due to sneaky subconscious communication patterns we fall into that were programmed into us growing up. 
There are a few notorious phrases that show up in ALL my client conversations before working together. 
They erode confidence and trust without the seller realizing it and once they’re adjusted - they make a HUGE difference in conversion rates. 
Listen in to this episode to discover: 
The common rhetorical questions that result in HUGE missed opportunities to uncover valuable information 
Unnecessary filler words that communicate a lack of confidence to your buyer and cause a conversation to end in lots of objections or - worse - “maybe, let me think about it.” 
The biggest positioning mistake I see in sales conversations - and what to say instead.
If you find this episode helpful for you and want to explore the difference in your results when it’s specific to you - please book a time here https://calendly.com/aleasha/sales-level-up 

How to Stand Out in a Saturated World

Are you struggling to stand out in a saturated market? 
It’s more crucial than EVER to make it clear how you’re different and why someone would want to work with you. 
This is a source of anxiety for many who internally wonder “is there even anything exceptional about me?” 
The short answer is YES - absolutely! 
And my most recent guest who is an OG Black Sheep and current Multimedia Communications Coach, Barbara Abel, can prove it with the long list of names she’s supported in standing out like Amy Schumer, Chrissy Tiegen, Wayne Brady and more. 
In this latest episode, Barbara shares how to: 
Get out of the “messy middle” safety zone into the “stand out everyone wants to work with” zone.
Discover what makes you exceptional - even if you think there’s nothing special about you
Adjust your “special sauce” for your audience so you always get your desired results
Develop and strengthen your charisma - which has nothing to do with being big and loud
The power of tiny details and the non-verbal messages they communicate
Barbara is incredible at pulling people’s personalities out and channeling them in the most effective way for their goals. If you’re interested in connecting and finding out more please reach out to her at https://abelintermedia.com/

Importance of Customizing Sales Conversations

Do you feel like your sales pitch is falling flat with your buyers? It’s highly likely it needs to be customized. 
There are lots of elements to a service offer and it’s crucial not to overwhelm the buyer with all the details. 
You only need to share the details that are important to THEM. 
How do you know what’s important to them? Well, listen in to discover how to: 
Create powerful questions that uncover YOUR buyer’s most important priorities and concerns 
Strategically gather information that directs you to what you should focus on with your buyer
Identify elements of your offer that offset their concerns and support their priorities (in an ethical way!)
Position your offer in a personalized way that increases sales