Sales is NOT a Dirty Word

The BIG Difference Between B2C and B2B Sales

Using the same strategy for B2B and B2C audiences can cause a BIG, bad difference in your sales. 
 
It’s a prime example of how one size definitely doesn't fit all when it comes to sales strategy.
 
In this revealing episode, I'm breaking down the crucial differences between selling to businesses versus consumers - and why getting it wrong could be costing you deals.
 
Listen in as we dive into:
👉The hidden psychology that drives business vs consumer buying decisions
👉Why that popular sales strategy that works for coaches might get you laughed out of corporate offices
👉The surprising truth about selling to "businesses" that operate like consumers
👉How to adjust your approach based on who controls the purse strings
👉The emotional triggers that matter (and when they don't)
 
Whether you're targeting Fortune 500 companies or solopreneurs, this episode will allow you to refine your sales approach and increase your bottom line.  
 
Want to fine-tune your sales strategy? Book a Sales Level-Up call with me at https://calendly.com/aleasha/sales-level-up 

Quiz Funnels: The Conversion Secret You're Missing

One of THE most overlooked lead generation approaches is quizzes. 
 
Even when people implement this tactic, they’re missing big opportunities by creating boring quizzes no one wants to take. 
 
In this game-changing episode, I'm joined by the brilliant Alefiya Karaki, a funnel strategist and conversion copywriter who's cracked the code for creating quizzes that people can't resist taking AND sharing with others. 
 
In this episode, we dive into:
👉 Why most quizzes fail (and how to avoid the common pitfalls)
👉The surprising psychology behind quiz-takers (it's not what you think!)
👉How to create quizzes that people actually brag about taking
👉The key difference between personality quizzes and diagnostic quizzes (and when to use each)
👉A mind-blowing case study of an email marketing quiz gone viral
 
Alefiya shares her unique approach to quiz creation that's yielding jaw-dropping opt-in rates of 80-90% (compared to the typical 30% for webinars). 
 
Whether you're looking to build your list, boost your brand awareness, or convert more leads into sales calls, this episode is packed with actionable insights you won't find anywhere else.
 
Interested in creating your own amazing quiz with Alefiya? 
 
Check her out on LinkedIn at linkedin.com/in/quiz-funnel-copywriter 

Salesperson vs. Sales Strategist: The Game-Changing Difference You Never Knew

Does your company hire 5 salespeople and expect to keep 1? Do you “throw your reps in” to sink or swim? 
 
This episode might just save you an immeasurable amount of time, money, and stress. 
 
Today, we're diving into the often-overlooked difference between a salesperson and a sales strategist. It's not just fancy jargon – this distinction could be the key to unlocking your company's true sales potential.
 
In this eye-opening episode, we explore:
👉The crucial skills gap between selling and strategizing
👉Why expecting your salesperson to be a strategist might be a costly mistake
👉How a sales strategist can create a system that works for every personality on your team
👉The secret to making your sales process repeatable and scalable
👉When it's time to bring in a strategist (and when you might not be ready)
 
Whether you're a solopreneur dreaming of your first hire or a CEO with a full sales floor, this episode will save you from the pain most people experience with sales teams. 
Interested in bringing in a sales strategist to level up your business and sales?? Book a Sales Level Up call with me at https://calendly.com/aleasha/sales-level-up and let's chat!

Future-Proofing Your Business: Turning Chaos into Opportunity

Ever feel like you're one curveball away from total chaos? 
 
Buckle up because this episode is your secret weapon against the unexpected.
 
Join me as I sit down with Margaret Cascio, a seasoned expert with over 20 years of corporate leadership experience. 
 
We're diving deep into the art of future-proofing your business without losing your mind (or your shirt).
 
In this episode, we explore:
How to transition from “winging it” to plans for both the expected and unexpected 
Real-life examples of turning potential disasters into your biggest wins
The AI revolution: friend, foe, or frenemy?
Timeless strategies to future-proof your business like radical responsibility 
 
Margaret shares jaw-dropping stories from her time as a chief revenue officer, including a holiday nightmare that could have sunk their company but instead became a defining moment.
 
Whether you're a solopreneur or running a global empire, this conversation is packed with actionable strategies to help you navigate the choppy waters of business with grace and grit.
 
Ready to transform uncertainty into your secret superpower? Hit play and let's future-proof your success!
 
If what Margaret explained resonates with you, check out more of her work at www.entrePAIRneur.com

Hidden Objections In Your Sales Conversations

Objections don’t always come in the form of “I have a concern and this is it.” 
 
A lot of times they come in the form of questions and most people miss them entirely. 
 
Instead, they just answer the question and it’s a massive missed opportunity that costs a lot of sales. 
 
So, if you've ever left a sales call thinking, "They didn't have any objections, they just needed to think about it," then this episode is for you.
 
In this episode we’ll dive into:
Why objections rarely sound like objections and what they actually sound like 
When a prospect’s question is truly a question and when it is actually a hidden objection 
How to avoid the “Can I talk to some referrals” trap that wastes everyone's time
Why "Let me think about it" isn't always what it seems and how to successfully navigate it
 
I'll share some real-life sales mysteries I've helped clients solve, and after this episode, you’ll know exactly what to look for and how to handle it.

Cold Calling Reimagined: How to Win Hearts (and Sales)

Ever feel like cold calling is as outdated as a flip phone? 
 
In this eye-opening episode, I'm joined by Anna Morgan, founder of Career BFF, to challenge everything you thought you knew about cold calling. 
 
If you aren’t getting the results you want with emails and LinkedIn messages, this might be the alternative you need. 
 
In this episode, we're diving into:
Why your cold calls might be falling flat (and how to fix it)
The secret sauce that turns a cold call into a warm conversation
How to stand out in a sea of emails and LinkedIn messages
The timeless strategies that work across all generations
How to amplify your natural personality to create stronger connections
 
If what Anna said resonated with you and you want to learn more from her and her work, click here: linkedin.com/in/annamorgan-recruiter-careerbff/

The Old-School Sales Tactics That No Longer Work

Ever been on the receiving end of a sales pitch that felt like a time warp to the 1980s? 
 
I recently heard about a timeshare pitch that went so spectacularly wrong, it inspired this whole episode.
 
Today, we're diving into why those dated, aggressive sales tactics are absolute poison for your business in 2024. 
 
This is a wake-up call you don't want to miss.
 
Here's a taste of what you’ll hear about: 
Why your cultural IQ might be the secret weapon you're neglecting
The timeless sales strategy that never goes out of style (hint: it's not manipulation)
How to win sales with today's diverse buyers without acting like a douchebag
 
The world of sales is evolving faster than ever. 
 
If you're still clinging to those old-school tactics, you're going to get left in the dust. 
 
Book a sales level-up call and let’s simplify your sales process:
https://calendly.com/aleasha/sales-level-up
Remember, in the world of Black Sheep sales, we don't pressure – we empower 🖤

Creating a Unique Brand with AI

Do you struggle with identifying what is unique about you and your brand? Or how to use AI in a way that saves you time instead of giving you boring, beige robot content? 
 
Then this extremely actionable episode is for you. 
 
In it, I dive deep with video marketing expert Molly Mahoney to reveal how entrepreneurs can identify their unique voice and then program AI to create content using that voice.
 
Molly’s approach to messaging is innovative and gets results. 
 
Listen in to discover:
A powerful framework for uncovering and defining your brand's authentic tone and style
The secret to creating AI content that captures your unique personality
How to build custom GPTs that align perfectly with your brand voice
Tips for discovering and embracing your quirks and standing out in a crowded market
Ways to streamline your content creation process using AI voice tools
 
If you want to take advantage of Molly’s special offer for listening that takes their content game to the next level then visit molly.live/bs

Beyond Looks: The True Keys to Sales Success

Some people overvalue the importance of being attractive in order to have a high sales conversion rate. 
 
Being attractive undeniably can give you a leg up in all kinds of life circumstances. 
 
When it comes to sales though, it’s not always in the way you would think. 
 
Listen in to discover:
Why being "swole" isn't the sales superpower you might think it is
The unexpected downsides of relying too heavily on your looks
What trait trumps physical attractiveness in building client trust
How to avoid common pitfalls in your appearance and otherwise that make you seem less trustworthy
The real reason some of the most popular sales techniques leave prospects cold
Strategies to humanize your approach and connect authentically
 
Link to the sales level-up mentioned in the episode here: calendly.com/aleasha/sales-level-up

Align Your Identity for Business Success

Ever feel like you're doing all the “right” things but you seem to be getting nowhere? 
 
The issue is often lying beneath the surface - in your unconscious mind. 
 
In this episode, I sit down with Bri Seeley, an accomplished TEDx speaker and award-winning businesswoman known as the entrepreneur coach, to explore how aligning your identity with your business goals can unlock your true potential.
 
We break down the powerful impact of subconscious programming on your success and why the identity you hold is key to climbing past plateaus. 
 
Bri shares her unique approach to helping entrepreneurs achieve sustainable success by uncovering the identity they’re living (often unintentionally) and aligning it with the one they want. 
 
From there, the strategy to success becomes simple. 
 
Here’s a glimpse of what we cover:
The hidden obstacles that are often holding you back from reaching your biggest goals.
How your identity influences your business success more than you might think.
The critical steps to aligning your business strategy with who you truly are.
Why forcing yourself into a strategy that doesn’t fit can backfire.
Powerful ways to create a business that feels authentic and fulfilling.
 
If what Bri said resonated with you, please learn more about her business identity and strategy work via her mastermind at briseeley.com/mastermind or connect with her on Instagram @briseeley.