Sales is NOT a Dirty Word

Are you a DFY service provider who wants to convert over 50% of your sales opportunities without pressure, pitching or pretending to be someone else? Then this is for you. In this value packed podcast, creator of the Matchmaker Sales method™, Aleasha Bahr, brings on expert guests with refreshing, unconventional views on sales and reveals secrets normally only available in her high end 1-on-1 coaching. Aleasha and her clients regularly convert 80% of their calls and show you how to do the same with the Matchmaker Sales Method™ - because if it’s a fit, it’s a fact and there’s no selling involved.

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Episodes

2 hours ago

Let’s be honest - economic uncertainty can make even the most confident service providers second-guess everything. Sales feel shaky, buyers seem more cautious, and suddenly you’re wondering if now’s the time to go silent or discount your rates just to survive.
The short answer - don’t!! There are still plenty of sales to be made. 
In this solo episode of Sales Is Not a Dirty Word, I’m talking about how to actually increase your conversions during uncertain times by strategically positioning what you sell. 
This isn’t about hype or fake urgency - it’s about clarity, confidence, and helping people invest in what they truly need - especially in times of economic uncertainty! 
Listen in to discover: 
 ✔️ Why money is still being spent (so it might as well be spent with you) ✔️ How to position your service as essential - even if you’re scared it’s optional ✔️Examples of proactively offsetting prospect’s fears, budget concerns or hesitations due to economic uncertainty  ✔️ How to avoid selling yourself out of your own offer
 
👉 Ready to sell confidently through any season? Subscribe to Sales Is Not a Dirty Word and visit aleashabahr.com for custom sales support that doesn’t require pressure or pretending.
 
If you’re ready to have me work on your positioning for you, here is the link to schedule a level up call: https://calendly.com/aleasha/sales-level-up
#SalesIsNotADirtyWord #BlackSheepSales #AlignedSales #ServiceSalesStrategy #EssentialPositioning #SalesConfidence #NoMoreDiscounting #SellWithSoul

Thursday Apr 17, 2025

Sick of feeling like scaling means selling out? Growing your business shouldn’t come with a side of chaos and compromise - but that’s exactly where so many founders get stuck. What if building a dream team and creating sustainable systems could feel just as aligned as your mission?
In this episode of Sales Is Not a Dirty Word, I sit down with Jessika Phillips - founder of NOW Marketing Group and queen of relationship marketing - to talk about how she built a 7-figure agency rooted in authenticity, community, and heart. From getting laid off while pregnant to leading a 12-person team with full benefits (and full buy-in), Jessika shares the behind-the-scenes growing pains most people won’t admit.
You’ll learn: ✔️ Why your team (and clients) don’t stick around just for money - and what they actually want ✔️ The subtle signals you’ve outgrown a client (and how to break up without the drama) ✔️ How to avoid hiring disasters by asking the right questions up front ✔️ What collaborative role design looks like - and why it leads to longer retention ✔️ How building culture early saves your sanity later (hint: don’t skip the manifesto)
👉 Ready to grow without losing your spark? Subscribe to Sales Is Not a Dirty Word and visit aleashabahr.com for more sales strategy that actually feels good.
#RelationshipMarketing #AuthenticScaling #AgencyLife #GrowWithHeart #LeadershipMatters #CultureFirst #BlackSheepSales #SalesIsNotADirtyWord

Thursday Apr 10, 2025

Let’s be real - most prospects don’t know what they actually need. They come in hot asking for “everything,” on a budget built for... maybe one thing. And too often, service providers stretch themselves thin trying to deliver it all - hello, burnout and resentment.
In this solo episode of Sales Is Not a Dirty Word, I break down how to guide your clients toward the right packages without lowering your prices, people-pleasing, or packing your offers with stuff you secretly hate doing. This one’s especially for my marketing agency friends, but applies to any service-based business that wants to sell smarter.
You’ll learn: ✔️ Why giving clients exactly what they ask for usually backfires ✔️ How to position bundled offers that feel like a win-win ✔️ The art of redirecting scope creep into aligned packages ✔️ Simple ways to show value without industry jargon ✔️ Why your confidence is the most magnetic part of the sale
👉 Ready to sell services in a way that feels good and makes money? Subscribe to Sales Is Not a Dirty Word and visit aleashabahr.com for more custom, comfort-based sales strategy.
#SalesIsNotADirtyWord #BlackSheepSales #ProfitablePackages #MarketingAgencyTips #SellWithSoul #ServiceBasedBusiness #AlignedSales #PositionToProfit

Thursday Apr 03, 2025

Is your business struggling to attract and retain top talent? The problem might not be the employees - it might be your company culture. 
In this episode of Sales Is Not a Dirty Word, I sit down with Ethan Chazin, a business growth coach specializing in employee-first strategies that drive profits.
Ethan has spent 35 years proving that happy, motivated employees create unstoppable businesses. He breaks down why traditional fear-based management is dead and how today’s most successful companies are thriving by putting their people first.
In This Episode, You’ll Learn:
✔️ Why outdated management styles are killing your profits – and what to do instead ✔️ The simple shift that makes hiring and retention effortless ✔️ How to attract Gen Z and Millennial talent – without struggling to "manage" them ✔️ Why companies with great cultures make MORE money – backed by decades of data ✔️ How to measure and improve your company’s workplace culture for long-term success
👉 Want to build a thriving, profitable business? Subscribe to Sales Is Not a Dirty Word and visit thechazingroup.com to learn how Ethan can help transform your company’s culture.
#EmployeeFirst #WorkplaceCulture #BusinessSuccess #LeadershipDevelopment #SalesWithoutSleaze #EntrepreneurMindset #HappyEmployees #ProfitableBusiness #WorkplaceProductivity #SmartBusinessGrowth #PeopleOverProfits #CompanyCultureMatters #LeadershipSuccess #SalesStrategy #ScalableBusiness
 

Thursday Mar 27, 2025

Many times your first sales meeting is NOT with the decision maker or CEO at a company. 
That means your sales strategy needs to be different in that initial meeting in order to get the final meeting with the REAL decision maker. 
In this solo episode of Sales is NOT a Dirty Word, I reveal why winning over internal stakeholders - like a CMO, Ops Lead, or HR Director - is the key to closing the deal.
If you want a powerful internal champion that makes the CEO say yes, you’ve got to address the unique pressures and metrics of the person right in front of you.
You must uncover each stakeholder’s biggest pain points, demonstrate genuine empathy for their day-to-day challenges, and empower them with everything they need to pitch your solution up the chain. 
Once you become a TEAM with your internal advocate, they will fight to internally sell you over any other solution or competitor.
Listen in to Discover: 
✔️ Why simply focusing on overall company revenue won’t help you: A CMO’s or Ops Director’s success is measured differently and you must find out what that i! ✔️ How to turn an internal stakeholder into your champion: Show them you’ll make their work easier and their results stronger. ✔️ Key discovery questions that reveal specific challenges an internal team faces - so you can tailor your pitch to their daily reality. ✔️ The right way to bridge the gap to the CEO: Collaborate with your internal ally to secure buy-in from the top. ✔️ Practical tips for dealing with departmental turf wars, budgeting concerns, and multi-layered decision-making processes.
👉 Ready to create loyal internal advocates who sell your services for you? Subscribe to Sales Is Not a Dirty Word and visit aleashabahr.com to discover the best ways to customize your sales approach for every stakeholder you meet.
#Gatekeeper #InternalStakeholder #SalesStrategy #DiscoveryCall #RelationshipSelling #SalesIsNotADirtyWord #B2BSales #ConsultativeSelling #InternalChampion #BusinessGrowth #CollaborativeApproach #SalesTips #SoloEpisode

Thursday Mar 20, 2025

Do you need to quit your job to start a business? Nope.
In this episode of Sales Is Not a Dirty Word, I talk with Delaney Thompson, co-founder of Bahia AI, about how she built a successful company before leaving her 9-to-5. From selling cars to launching a smoothie shop to running an AI-powered recruiting business, Delaney has done it all—and she’s sharing what worked (and what didn’t).
If you’ve been holding back on starting your own thing because you’re not sure where to start, this episode will give you the roadmap.
In this episode, you’ll learn:
✅ How to test a business idea before taking a big financial risk ✅ The smartest way to sell your offer—even if you don’t have a product yet ✅ Why rejection in sales (and business) isn’t personal—and how to handle it ✅ The hiring mistakes companies make (and how AI is changing the game) ✅ Why women crush it in sales and how to use that to your advantage
👉 Connect with Delaney or learn more about Bahia AI at www.bahia.ai or on LinkedIn.
#EntrepreneurTips #StartABusiness #WorkSmarterNotHarder #SideHustleSuccess #SalesStrategy #WomenInSales #AIRecruiting

Thursday Mar 13, 2025

Everyone focuses on their ideal audience and misses the huge opportunity lying in their ANTI audience. 
So, when you’ve got tons of leads and no one is buying, the problem often isn’t your offer—it’s who you’re selling to. In this episode of Sales Is Not a Dirty Word, I break down why defining your “anti-audience” is the key to making sales easier, faster, and more profitable.
When you get crystal clear on who is not a fit for your offer, two things happen:
 1️⃣ You stop wasting time on bad-fit clients who drain your energy and bank account 2️⃣ Your ideal clients trust you more and want to work with you even faster
In This Episode, You’ll Learn:
✔️ Why filtering out bad-fit clients actually increases your sales ✔️ How to spot the red flags early—before wasting time on the wrong people ✔️ How to use your anti-audience to strengthen your marketing and messaging ✔️ The questions you should be asking in every sales conversation ✔️ How to confidently tell someone they’re NOT a fit—without losing business
👉 Want to close more of the right clients? Subscribe to Sales Is Not a Dirty Word and visit aleashabahr.com to customize your sales strategy for your personality and audience.
#SmartSales #SalesWithoutSleaze #IdealClientsOnly #ProfitableBusiness #SalesStrategy #BusinessGrowth #ClientSuccess #HighConversionSales #SalesSuccess #AuthenticSelling #SellMoreStressLess #LeadQualification #ServiceBusinessGrowth #WorkWithTheRightClients #SalesCoach

Thursday Mar 06, 2025

Are you using LinkedIn to its full potential, or just blending into the noise?
In this episode of Sales Is Not a Dirty Word, I sit down with Bob Woods, LinkedIn expert and social selling strategist at Social Sales Link, to discuss how sales professionals and entrepreneurs can use LinkedIn to build authentic relationships and drive business growth—without resorting to spammy tactics.
Bob has been leveraging LinkedIn for sales since the platform’s early days and has trained sales teams at top companies worldwide. He shares how to create content that attracts the right audience, engage with prospects in a genuine way, and optimize your LinkedIn profile to start meaningful conversations.
In this episode, you’ll learn:
✅ Why traditional sales tactics fail on LinkedIn—and what to do instead ✅ How to craft a LinkedIn profile that attracts ideal clients (without sounding salesy) ✅ The best way to engage with other people's content to build trust and visibility ✅ How to use LinkedIn’s profile views feature to start authentic conversations ✅ Why content creation doesn’t have to be overwhelming—and how AI can help
👉 Want to sell without feeling sleazy? Subscribe to Sales Is Not a Dirty Word for more expert strategies. And visit Bob’s website to learn how AI can help you create high-quality sales content faster.
#LinkedInTips #SocialSelling #AuthenticSales #SalesWithoutSleaze #EntrepreneurGrowth #ServiceBusinessSuccess #LeadGeneration #SalesStrategy #WorkSmarterNotHarder

Thursday Feb 27, 2025

Are you unknowingly pushing potential clients away? Most salespeople battle objections at the end of the conversation—when it’s too late. But what if you could prevent objections before they happen?
In this episode of Sales Is Not a Dirty Word, I break down why traditional sales strategies fail and how to spot hidden objections early, so you can close more deals effortlessly.
You’ll learn: ✔️ Why saving objections for the end kills your close rate – and what to do instead ✔️ How to recognize subtle "objection signals" hidden in casual comments and questions ✔️ The power of curiosity-driven sales – and how to use it to win trust ✔️ A simple tweak to your discovery calls that eliminates resistance before the pitch ✔️ Why objections are actually buying signals – and how to respond without sounding pushy
👉 Want to convert more clients without high-pressure sales tactics? Subscribe to Sales Is Not a Dirty Word and visit aleashabahr.com for more game-changing sales strategies!
#ObjectionPrevention #SalesWithoutPressure #HighConversionSales #SalesSuccess #EntrepreneurGrowth #CloseMoreDeals #ClientConversations #ServiceBusinessGrowth #AuthenticSelling #ConvertMoreClients #SmartSalesStrategies #SalesCoach #SalesTips

Thursday Feb 20, 2025

Are you stuck in patterns that don’t serve you, wondering why you can’t break free no matter how hard you try?
In this episode of Sales Is Not a Dirty Word, I sit down with Andrew Anderson—renowned coach, master practitioner of NLP, and international bestselling author—to uncover the hidden power of the subconscious mind and how it shapes our reality. Andrew has spent over a decade helping entrepreneurs and executives unlock their full potential by rewiring deep-seated beliefs.
We dive into the incredible ways your subconscious influences your success, why willpower alone won’t cut it, and how you can create real, lasting transformation. Plus, Andrew shares his unique perspective on faith, coaching, and breaking free from limiting beliefs—no matter where you come from or what you believe.
In this episode, you’ll learn:
Why your subconscious mind controls more than you realize—and how to reprogram it.
How limiting beliefs from childhood still impact your business, relationships, and health.
The real reason affirmations and positive thinking aren’t enough to create change.
The secret to shifting deep-rooted patterns without forcing or faking it.
Why true personal growth isn’t about resisting who you are but embracing and upgrading it.
👉 Want to master your mindset and grow without limits? Subscribe to Sales Is Not a Dirty Word for more transformational insights, and visit AndrewLAnderson.com to learn more about working with Andrew.
#MindsetShift #SubconsciousReprogramming #EntrepreneurSuccess #SalesWithoutSleaze #BusinessGrowth #PersonalDevelopment #NLP #BreakThroughLimits #SuccessMindset #ServiceBusinessScaling #TransformationJourney

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